Creation of CRES Hair Products

CRES hair products was created in a hair salon in San Francisco after recognizing our customers’ need for something better. Something revolutionary.

After countless days interacting with our clients, listening to concerns about their hair, and even feeling their hair firsthand, we began to really reflect on our true purpose.

We wanted to be a part of something more than just creating beautiful hairstyles.

We wanted our clients to feel strong and confident, not just because of their hair, but from the inside out.

We wanted to give our clients the ultimate satisfying experience that would change their lives inside AND outside of the salon.

This is why we created CRES hair products. CRES is a direct reflection of our journey and devotion to true beauty.