At CRES, we offer two types of wax along with hair oil, balm, and butter. Do you usually use styling products in your daily routine? Many people often say, “I don’t know how to use them,” or “I don’t have time, so I don’t use anything.”

Wax can seem a little tricky at first, but once you understand the key points, you’ll find it surprisingly easy to use. Our CRES wax comes in two types: a soft, lightweight wax and a firmer hard wax. You can choose depending on your hair length, but the method of applying is just as important as the product itself.

Take about a coin-sized amount and warm it thoroughly in your palms until it spreads evenly across your hands. This step is essential—without it, the wax won’t distribute evenly through your hair. Instead of pressing the wax down on the top of your head, lift your hair from underneath and apply it to the mid-lengths and ends to shape and define your style.

The same rule applies to oils, balms, and butters. Avoid applying them directly to the roots, as it may reduce volume at the crown. Focus on the mid-lengths and ends for the best results.

CRES styling products also have treatment benefits, so they not only help you style but also nourish your hair. If you’re unsure how to use them, don’t hesitate to ask your stylist—they’ll be happy to guide you.